A major controversy stirred up online ahead of the important fixture as India’s online food ordering and delivery platform Swiggy, posted a photoshopped image of MI captain Rohit Sharma on their Twitter account, which annoyed the cricketer’s fans. The brand was ultimately forced to issue an explanation after they received a massive backlash for their Tweet.
On Tuesday Mumbai Indians won the 5th match of this IPL Season between Mumbai Indians and Kolkata Knight Riders.
On Twitter Trend of #BoycottSwiggy by Rohit Sharma fans:
Mumbai Indians’ Captain Rohit Sharma has often been on the receiving end of trolls targeting him for his fitness and physique. And also certain section of netizens has labelled the player on several occasions as ‘Vada Pav’. Former India cricketer Virender Sehwag had also used the same reference during the previous edition of the Indian Premier League and his remarks were deemed as ‘distasteful’ by many.
And this year, Swiggy also had to face the anger of Rohit Sharma’s fans as they shared a manipulated image of the cricketer along with a Vada Pav stall on their Twitter account on Tuesday. The brand’s attempt at having fun at the expense of Rohit Sharma left his fans unimpressed. Soon after the controversial Tweet, #BoycottSwiggy became a massive trend online and the food delivery platform had to ultimately delete the aforementioned post. And here is the screenshot of the deleted tweet –
And this was the tweet reposted by Swiggy-
Actually!!!!😂 pic.twitter.com/Dekfi6pjOz
— Blade Runnerz🧡💛 (@BladeRunnerz24) April 14, 2021
See What Swiggy have to say about this unpleasant incident-
A special message to the Hitman’s fans
We reposted a fan’s tweet in good humour. While the image was not created by us, we do admit it could’ve been worded better. It was not meant to offend anyone in the least. Needless to say, we’re always with the Paltan.
— Swiggy (@swiggy_in) April 13, 2021
See the reaction of Fans-
Openly "mocking" your national vice captain couldn't have been worded better !!
Shame on you, shame on your admin
— Wiseguy (@Resonate45) April 13, 2021
Give ₹49 free coupon to every Rohit fan then we'll accept apology
— Aniket (@MiddleStump_) April 13, 2021