Apple had its best year in 2021 in India as it had a shipping record of 5.4-6 mn units. It cornered a 70% market share in the super premium price band from 50% in the previous year. It took away a portion of the share from rivals Samsung and OnePlus.
Despite supply chain challenges, Apple was able to manage its supply chains. To ensure smooth supply, Apple has been diversifying its supplier base and is working with multiple ODMs to produce its flagship iPhone models.
The growth was driven primarily by the iPhone 12 followed by iPhone 11.