Meghan Markle is making moves to reinvent herself and make a strong comeback, particularly in the lifestyle industry. After a period of speculation about her Hollywood connections and ventures not taking off, she’s now turning to social media to help relaunch her brand. According to reports, Markle recently started an Instagram account that quickly gained a large following, with experts predicting that this could help her earn a significant income.
Tom South, the director of Organic and Web Marketing at Epos Now, speculates that Markle’s growing follower count could lead to earnings between $100,000 and $250,000 per post, and potentially even more—up to $1 million—depending on engagement. Her Instagram presence, which already boasts over a million followers, is seen as a strategic move to promote future business ventures, especially as her Netflix deal comes to a close later this year.
Royal expert Richard Fitzwilliams mentioned that the Instagram account could serve as a platform to market Markle’s business efforts, while PR expert Nick Ede views it as a great opportunity for Markle to re-engage with her audience and regain control over her narrative. Ede described the move as a “positive step,” allowing Markle to use social media to express her personality and connect with fans once again.