FanCode receives $50 million from Dream Sports and plans to reach 100 million sports enthusiasts by July 2022

Dream Sports’ FanCode platform, which was introduced in early 2019, has already successfully secured USD $50 million from the parent firm.

The FanCode platform, which was established in early 2019 by the popular brand Dream11, has now raised USD 50 million from its parent business Dream Sports. The funds were obtained to expand the FanCode platform’s business, with the goal of reaching a user base of 100 million sports lovers.

The FanCode platform curates a range of sports while offering unique features such as live streaming with interactive data overlays, real-time highlights, and interactive live scores with multimedia commentary.

Around 30,000 hours of content related to various sporting events around the world have been live-streamed on the Fancode platform. As of Friday, the platform had amassed a user base of 20 million sports fans, and it was also streaming European cricket leagues on FanCode ECS T10 coverage.

The FanCode shop, according to previous IPL reports, was opened in August 2020, ahead of the IPL 2020 season, to give a genuine and inexpensive assortment of fan apparel from renowned sports companies. FanCode Shop had also released new gear lines for supporters working from home for the IPL 2021 season.

Harsh Jain, CEO and Co-Founder of Dream Sports, stated that FanCode is redefining the way sports are consumed online by concentrating on long-tail sporting events as well as personalization of content, commerce, and sports statistics across all sports.

He went on to say that they were delighted to assist FanCode’s efforts to scale up the business and make sports more accessible to India’s over 800 million fans. Yannick Colaco and Prasana Krishnan, both previous industry professionals, created FanCode in 2019.

In terms of the platform’s future ambitions, co-founder Yannick Colaco stated that from its inception in 2019, FanCode has aspired to provide every Indian fan with a unique, frictionless, and personalized digital sports experience. He added that the Dream Sports funding will help them improve their existing services and invest in further innovation in the sports tech domain as they aim to reach a user base of 100 million sports fans by July of next year.

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